iDistribute Marketing Campaign (CRM):

Marketing Campaign is a module that works with the other iDistribute™ modules to aid in the planning, implementation, and tracking of a company’s sales and marketing efforts. Marketing Campaign is designed to assist companies in their efforts to:

- Increase sales revenue
- Promote products, both new and existing
- Penetrate new market areas
- Promote customer retention
- Increase customer satisfaction

How Marketing Campaign Works
Marketing Campaign helps companies meet these goals by allowing them to systematically target and track the discounts, giveaways, and promotions that they use to achieve their marketing goals. Marketing Campaign uses two main types of actions to carry out the campaigns that users create:

- Discounts
- Informational messages

Marketing Campaign allows you to execute various types of discounts on your products, including discounts on selected items, discounts on all items, tiered discounts based on quantities ordered, buy-one-get-one-free, free items, and more.
You can create campaigns that relay informational messages to your staff, prompting them to perform specified marketing-related tasks for orders that meet the conditions you specify. For example, you can direct the system to send messages to order-entry staff, pickers, or packers; the message may prompt them to include marketing items (catalogs, flyers, stickers, etc.) with the order, or to inform the customer of new products and promotions.

Because Marketing Campaign is an optional module, the features and tasks specific to Marketing Campaign are not covered in other iDistribute documentation.